Engineering with Intent.
I specialize in crafting high-fidelity, accessible web applications that bridge the gap between complex design systems and scalable engineering. Rather than being tied to a single framework, I utilize a composable stack, leveraging React and Svelte for dynamic interactivity and Astro for high-performance orchestration. My focus is on technical excellence, consistently achieving 90+ Lighthouse scores through advanced asset optimization and modern build pipelines.
10 Years Experience.
I’ve evolved from a designer into a technical lead. My recent certifications in AI and Data Science empower me to build more than just interfaces; I develop intelligent, data-driven user experiences that solve real business problems. I engineer high-stakes interactive experiences for global consumer brands—ranging from bespoke event dashboards and invite-management systems to high-conversion Shopify storefronts.
Currently at Times10, I bridge the gap between marketing strategy and technical execution, building custom web infrastructure that captures data and drives user engagement for world-class brand activations.
Core Work Streams
- Interactive Event Infrastructure: Architecting custom RSVP and check-in dashboards for large scale brand events. I manage the full data lifecycle—from secure entry collection to real-time administrative reporting.
- High-Performance Marketing Engines: Developing pixel-perfect, lightning-fast landing pages optimized for massive traffic spikes. I leverage a composable stack (Astro, React, Svelte) to ensure zero-lag experiences under heavy load.
- Shopify Performance & Facelifts: Modernizing e-commerce presence through custom Liquid development and headless storefronts that prioritize sub-second page speeds and seamless UX.
- Data-Driven Design Engineering: Utilizing my background in Data Science to implement A/B testing and analytics-driven UI adjustments that measurably increase conversion rates.
My Professional Values
- A Focus on Excellence
- I've worked across a lot of industries and picked up what makes projects actually succeed. I keep up with what's new so the work stays sharp and relevant.
- Humble Expertise — empowered by possibilities
- I know my stuff, but I'd rather listen and collaborate than lecture. I'm here to help you win and build something you're proud of.
- Dedication to innovation and success
- I care about making things that work and last. Straight talk, solid advice, and solutions that actually move the needle.